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Video That Sells: Using Memory Triggers

Web videos have many purposes: they display, present, inform, educate, enlighten, and entertain; they also persuade, motivate, and sell. Marketing videos can serve any one of these purposes or they can serve all of them. What is important is the audience remembers the message and the company that delivers it. Without penetrating the audience’s consciousness and making an indelible impression, the resources invested are wasted. Of course the lasting impression you impart must serve your branding and sales objectives.

How YouTube Saved Our Client a Lot of Money

These days, it’s not uncommon to find companies with a “too-casual” or “too-local” name. And though this is true for many businesses, some laid-back company names can actually cause more harm than good. For example, have you ever seen a shopping center that had a really confusing name?

How to Create a Marketing Video Even When You Don’t Have the Basic Video Editing Skills?

In the current technological climate, internet and computer-generated graphics seem to be the trend of the future. Online business owners and internet advertisers are making use of videos to advertise their goods and services. Teachers are employing video in order to construct more effective lessons, karaoke halls are making in-depth, engaging light displays, and many people use this technology to film home movies which they can share with loved ones or post on sites like Facebook.

Video Marketing – Top 7 Benefits to Your Business Promotion

A discussion to help understand the advantages associated with live video testimonials to product promotion and sales growth for improved revenue generation and profit taking. 1. Video Marketing creates a majestic worldwide market for your products: A video submitted to leading video sites can be watched by anybody around the world as long as they have a PC or lap top connected to the internet.

Use of Videos to Support Your Content and to Attract Visitors

In order to stand out from the rest one of the strategies you could follow is to add a video presentation into your website. When you support your content with a video your website will attract even the busy visitors who do not have time to read.

How to Produce a Winning Webinar

A webinar is a great way to do this because of all the tools and technology available to us. Webinars are very effective when done professionally and effectively so put the time, work and practice in to make yours one of the best ever!

Online Video Production – 4 Steps Maximize Your Online Video Views and Traffic

Did you know there’s actually an art to posting videos online? I just figured I’d find a website that hosted videos (like “YOU know who…”), upload my clever junk and watch my views, popularity and (eventual) website traffic multiply. Little did I know that without following these four simple steps, my online videos would never get amount of views I’d hope for.

Local Video SEO Services: A Tool for Increasing Local And Small Business Ranking

Local search has taken off in the last few years and become a very important part of search results. Using video SEO for local businesses is a very effective tool to helping generate leads and building a brand.

Recording an Effective Video for Your Website – 7 Steps to Creating Your Message

You’ve set up your webcam, the recording software and your video hosting service. Now, you’re ready to start recording your own video. But what do you say and how do you say it? What is it that your customers are really looking for? Here are 7 tips to help you get started with your unique message and video marketing online.

How to Properly Utilize Online News Footage

Online news footage is a great way to dramatically improve the quality of your video. With online news, you gain instant attention, recognition, and a professional flair to just about any project. With all the newsworthy events going on each day, there is plenty of opportunity to add online footage to your video-whether for a product promotional video, an instructional video, or simply a year-in-review company video.